Author: Natalie ALEKSANDROVA Baku
Zepter International is an international company specializing in the manufacture of a wide range of high quality products for the home, nutrition, health and beauty. The company is currently operating successfully in more than 50 countries on five continents. The cornerstone of all Zepter production programmes is the philosophy of health and beauty familiar to all. This was the seed from which the popularity of the Zepter brand has displayed continuous growth.
Zepter International has been working in Azerbaijan since 2004. Mr. Milan Lukic has been Director General of Zepter International in Azerbaijan since November 2009. Our article is based on our interview with him.
Love will save the world
Alexandre Dumas the Elder was right. He was the first to say the magic phrase "Cherchez la femme" - "Seek the woman!" Indeed, the motivation behind any action by a real man always springs from the woman he loves. The action depends on the lovely lady.
Philip Zepter, president of Zepter International, is the founder of not only the company itself, but also the Zepter philosophy - a philosophy of a healthy lifestyle and perfection aimed at improving the quality of life and the environment. This is how Mr Zepter created his famous empire through love for his wife Madeleine. He wanted to make the life of his sweetheart as comfortable as possible and decided to free her from the concerns of everyday life. Deciding that woman should remain a woman and not become a cook or a maid, Philip Zepter initiated a whole philosophy of a new lifestyle. Those who are familiar with the corporation's products will confirm: the love of woman is apparent throughout, in every Zepter product - a special power transmitted to everyone who comes into contact with it.
A fairytale from Zepter
Imagine that you wake up on beautiful bed linen and switch on the "home-sun" - Bioptron. Then, in a great mood, you put on a comfortable, soft bathrobe and go for a shower of clean, chlorine-free water, but with a massage. Then, you use natural cosmetics that improve the condition of your skin. Men do so too, and this is not just about shaving.
You make aromatic coffee in the best hot spring coffee maker, pour it into porcelain or metal cups and take the freshest sandwich or cake from the vacuum system. Or you prepare something more substantial on a special dish whose functionality is unparalleled, not to mention the fine dining sets and vases for flowers and fruit. Still in a good mood, you go to work feeling confident that, on returning, you will plunge into a state of bliss and a healthy and beautiful life. After all, Zepter has created everything for this purpose: air and water purification systems, furniture, clothing, and all else - with minimal effort on your part, but with maximum benefit and efficiency.
- Mr. Lukic, your products are rather expensive. How do you manage to keep the customer and, moreover, expand your business?
- Zepter International products are a perfect balance of price and quality. No wonder they say: we are not rich enough to buy cheap things. Most Zepter products have a lifetime warranty. Thus the buyer can only win, as with everything: in price and marked improvements in the quality of life. After all, the fundamental principles of the company are the health and beauty of its customers.
- Many readers will regard these words as the usual gimmickry. How do you ensure this lifetime warranty, given that Zepter International sells its products directly?
- It is the direct sales system that enables our representatives to establish direct contact with each customer. I must point out that direct sales are not to be confused with network marketing. Our employees act only as intermediaries between the producer and the consumer. Their duties include not only the competent presentation of goods, but also services, to every client. In addition, returning to the cost of our goods, I want to say that we have established a system of purchasing by instalments. In this case, unlike a credit system, the buyer does not pay more than the cost of the goods at a certain interest rate. Thanks to purchase by instalments, everyone can afford products that seem expensive at first glance, but soon pay for themselves and allow you to save money and time in the future.
Since, despite our wish, it is not possible to describe the whole range of Zepter products in detail, Mr. Lukic dwelled on today's four most revolutionary offers.
Bioptron
We could talk about this device endlessly, because it's what every woman dreams of! Why?
First, the Bioptron is a beauty salon in your home! You simply direct healing light to an area of the body that you want to make beautiful and receive a pleasant session of phototherapy, in just 4 minutes a day. No plastic surgery! And you look young and great!
Second, the Bioptron is a dispensary at home, strengthening the immune system, and thus protecting you and your family from colds, flu, stress and cardiovascular diseases. This means that you and your family are safe!
Third, the Bioptron is a family doctor that will help you in extreme situations (the treatment of injuries, pain and wounds) and skin diseases, including psoriasis, atopic dermatitis or eczema.
The Bioptron will improve sleep and your mood, and increase efficiency. All this is without medication and - again - in just a few minutes of painless, comfortable sessions at home.
Furthermore, this elegant, mobile, modern and functional unit fits into the interior of any apartment.
In short, a Bioptron at home is health, beauty, success and prestige, as well as reliable protection for the entire family!
You probably wonder how it works. The answer is simple, like nature itself. The Bioptron stimulates the body's ability to regenerate and renew itself. In contact with tissue, light energy has a bio-stimulating effect, i.e. it positively stimulates the body's biological processes, improving its performance.
The Bioptron is certified as a medical device in 52 countries. This is the latest international patented technology Bioptron Light Therapy, based on the Nobel Prize of 1903. The device can be used from the first days of life to a ripe old age, it is easy to use and is made in Switzerland. The warranty is valid for two years.
TuttoLuxo 6S
Before you is the great TuttoLuxo 6S of unsurpassed quality! This is, perhaps, the first vacuum cleaner that allows you to carry out comprehensive cleaning at home. Because only the TuttoLuxo 6S is equipped with six unique features:
1. Vacuuming with a water filter.
2. Steam Cleaning and disinfection.
3. Simultaneous steam cleaning and vacuuming.
4. Professional steam ironing.
5. Air purification and aromatherapy.
6. Air humidification.
The device is simple to use and moves throughout your home easily and freely.
The TuttoLuxo 6S will clean up any dirt and remove various stains, carry out wet cleaning in your home, purify the air in it and, if you want, it will scent it. In addition, using the "professional steam ironing" function, you can carry out horizontal and vertical ironing of different fabrics. It does not just iron clothes perfectly - it also cleans and disinfects them! So dry-cleaning is no longer necessary! Moreover, this amazing iron can clean and iron curtains in a vertical position, easing this most daunting task for every woman.
The air humidification function restores humidity in the room, thereby extending your family's health and beauty.
Terapy Air
Clean air is the dream of modern man. Clean air has no viruses or bacteria, allergens or dust, unpleasant odours, contaminants etc. Are we sure that our loved ones are breathing clean air? Millions of tons of pollutants are discharged into the atmosphere every day: car exhaust gases, oil products and natural gas. Today, air pollution is one of the major environmental problems.
The quality of air indoors is much lower than outside. After all, people use household chemical products (paints, varnishes and various cleaning products). In addition, furniture, carpets and curtains are real "dust gatherers", which often host, inter alia, mites and mould saprophytes. All this leads to problems with sleep, chronic fatigue syndrome, respiratory infections, irritability, reduced performance and other problems.
Zepter International offers the Terapy Air series of air cleaners, which means "treating the air".
It is especially worth mentioning the Terapy Air Ion model - an uncompromising fighter against air pollution, which has five-stage air filtration and saturates purified air with negative ions.
So, first things first:
1. The electrostatic filter collects large dust particles, mould, animal hair and wool.
2. The antibacterial filter effectively combats fine particles of dust, pollen and certain types of bacteria.
3. The HEPA-filter is an antibacterial impregnated filter which protects you from viruses and bacteria.
4. The anti-allergy filter, which is impregnated with extract of Ginkgo biloba leaves, cleanses the air of allergens and viruses.
5. The carbon filter effectively removes toxic gases and unpleasant odours.
After this five-step purification, the air is saturated with negative ions - generators of air vitamins for our health.
Installing the Terapy Air Ion device at home, gives you:
- A surge of strength and energy;
- A strengthened immune system;
- Reduction of allergy and asthma attacks;
- Relief from rheumatic pain;
- Reduction of fatigue.
The Terapy Air Ion is a unique combination of two instruments in one: an air purifier and an ionizer. Thanks to them, you will always have clean, fresh and healthy air, full of negative ions.
Aqueena
- Water is life. We have all heard the expression, but not everyone knows that the lungs, blood, and all other human organs are 80-85 per cent water. Therefore, we are what we drink. Studies have shown that high technology, urbanization and environmental changes have had a tremendous impact on water. More than 800 contaminants have already been identified as present in water, and their number is constantly increasing. Even chlorine, which was considered a disinfectant with bactericidal properties in the recent past, is now a cause of dangerous new generation pollutants. Disinfection by-products - trihalomethanes - contribute to the development of cardiac and cancerous diseases, as well as the aging of the body as a whole.
But there is a way out! Zepter offers a 3-level system of water purification. Aqueena from Zepter offers "trickle" water purification:
First level. Three preliminary filters retain sediment, rust, soil particles with a diameter of 20 mc/mm. Smaller particles are stopped by a second filter, while the third absorbent filter, based on high quality activated carbon, removes chlorine, light particulates and substances affecting the taste of water.
Second level. The semi permeable membrane (reverse osmosis) is the latest progressive invention, allowing water to be purified at molecular level, because the membrane pores do not exceed 0.0001 of a micron. Chemicals, organic impurities, toxins, heavy metals, trihalomethanes, biological impurities and hundreds of other dissolved contaminants are stopped, removed and washed away.
Third level. An additional filter of activated carbon can remove gaseous constituents and smells.
Aqueena is of European quality and modern design. It is equipped with a unique device for automatic flushing of the membrane. The Aqueena purification system does not require your attention and works economically and autonomously. Thanks only to this progressive, reliable and modern system, you can drink really tasty, clean and healthy water - the way it was intended by nature.
Summary
Have you still not decided to turn your life into a fairy tale?
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